Social Media and PR Conference

Monday February 28, 2011 - Tuesday March 1, 2011

Sheraton Towers
39 Scotts Road Singapore 228230
Singapore, Central Singapore

Exciting new PR approaches have been born with the influx of multiple social media tools. Today’s PR practitioners cannot afford to ignore this trend. The thirst of today’s social media-savvy public for engagement is growing exponentially, changing the landscape of PR forever.

• Do you know how to harvest your efforts in one PR function to make it work for other functions?
• Are you adept at handling the challenges that social media PR has presented in this age?
• Can you seamlessly integrate both traditional and new media in your PR strategies?

Join them at this interactive two-day conference on "Social Media & PR" to acquire effective PR techniques for boosting your brand image and reputation. Find out how companies like Boeing, BASF, BT Asia Pacific, SAP, Microsoft, HP, Kia, Dow Jones and more have successfully grasped the intricacies of social media to make it work for them.