Mobile Marketing Forum - Asia Pacific

Tuesday April 28, 2009 - Wednesday April 29, 2009

Suntec Convention Centre, Room 303 - 305
1 Raffles Boulevard, Suntec City,
Singapore, Central Singapore 039593

Mobile is poised to become the first screen. Always on, always available and everywhere, mobile has become the hot new channel for marketing. Whether beginner or expert, the Mobile Marketing Forum is the place to learn about all things mobile. How to start your campaign, how to define your strategic objectives to ensure optimal engagement with the consumer and how to leverage all of the options in mobile effectively. If you are interested in mobile marketing, this is the conference for you!

The mobile Marketing Forum is a valiable conference for brand and direct response marketers, their agencies, as well as publishera interested in tapping into the next big advertising medium.

The Mobile Marketing Association (MMA) announced today that the industry’s premier international event, Mobile Marketing Forum (MMF), will be held in Singapore for the first time later this month. Organized by MMA, co-organised by Singapore infocomm Technology Federation (SiTF) and supported by Infocomm Development Authority (IDA) of Singapore, the forum will bring together the entire mobile marketing ecosystem to discuss developments and best practices in the industry from April 28 to 29, 2009, at Suntec City Convention Centre.

The MMA has introduced MMF Asia to the Mobile Marketing Forum series calendar for 2009, from popular demand in the region. Following the launch of MMA’s Asia Pacific region, MMF Asia will present developments in mobile marketing for all local players, and introduce best practices in mobile marketing in Asia, including metrics, new research and brand ROI.

Hear from mobile leaders from Asia as well as other parts of the globe and learn about the mobile web, integrated marketing, and most recent award-winning campaigns that are setting the benchmarks for innovation in the industry.

Attendees at prior Mobile Marketing Forums have included the following:

• Advertising and Agency Executives
• Brand Managers
• Marketing Professionals
• Media Buyers and Planners
• Television and Film Executives
• Publishers
• Technology Leaders and Enablers
• Wireless Operators and Service Providers
• Market Research Firms
• Content Providers
• Integrators and Aggregators