Media Relations in the Digital Age Conference

Monday July 4, 2011 - Tuesday July 5, 2011

Sheraton Towers
39 Scotts Road
Singapore 228230

Many brands now boast a Facebook page and a Twitter handle among various other digital platforms as part of their media outreach plans, but struggle to utilise them effectively as a means of engagement. With so much competition for media attention on both traditional and new channels, PR practitioners falter at how to manage their content on new platforms, engage the media through them, and sustain media interest in their message.

• Are you able to create brand content that organically attracts coverage on all media platforms?
• Do you know how to interact and sustain engagement with the media online?
• Can your brand weather through a media crisis and emerge stronger than before?

Join them at this interactive 2-day conference to learn the best methodologies and techniques in formulating a successful media strategy.

Ticket Info: 2-Day Conference Fee: S$2,195/Early bird Fee: S$1,895 (Register and Pay before 1 June 2011)