Singapore Tourism

Monday, July 21, 2008  -  Tuesday, July 22, 2008
12:00 AM - 12:00 AM

Marina Mandarin Singapore
6 Raffles Boulevard, Marina Square
Singapore, Central Singapore

This conference provides you opportunities for meaningful participation and constructive confrontation, debate and discovery on issues related to shoppers insights, brand loyalty and in-store ROI.

Key Topics:

• Consumer insights and applications
• The store as a media channel
• Building brands in-store
• Valuing in-store marketing

Key benefits of attending this conference:

• Reviewing ways to maximise customer entertainment experience in your store to encourage repeat visit
• Making your in-store marketing efforts reflects in your sales figures
• Increasing your product’s visibility in-store to encourage both cross-selling and brand building
• Achieving the goal of maximising cost effectiveness while minimising the environmental impact
• Exploring the recent development for unconventional in-store marketing application in this region
• Deriving a route map for Asian companies embarking on implementing a digital in-store presence
• Examining the surviving techniques in a crowded and mature market full of similar products and services
• A model for calculating the value of in-store communications

Event Contact:

Contact Name: Lim Am Mee
CP 21, Suite 2101 Central Plaza
34 Jalan Sultan Ismail
50250 Kuala Lumpur, Malaysia
Telephone: +60 (3) 2723 6763
Fax: +60 (3) 2723 6699
Email: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

Homepage: http://www.marcusevans.com/

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